The Navvigator ©
Every month, we'll bring you new advice, insights, and proven paths to success from Savvyeur's community of marketing experts.
How to Reach Your Ideal Customers
By Kathleen Clemins News flash: Your customers aren’t buying features, and they’re not buying benefits. As much as you’ve been told that...
Read More6 Actionable Ways to Attract Business Investors to Your Startup
By Jeffrey Slater Do you have a viable idea that you want to turn into a successful business? Do you manage a...
Read MoreImposter Syndrome: Taming the Success-Eating Monster
Ten simple ways to control the beast and feel empowered again. By Stephanie Kusibab If you are an entrepreneur, you’ve probably heard...
Read MoreCEO or CVO?
By Cory Warfield Company founders and solopreneurs wear many hats and can claim many titles, the most common of which is probably...
Read MoreMission: Guardrails for Success
This article is the second in a series on the Navvigator blog by Stephanie Kusibab. Check out her Vision article here. As...
Read MoreThe Heart of Brand Strategy
I’ve been a brand strategist since Caribou Coffee was launched (go ahead, look it up, just don’t say the year out loud),...
Read MoreWhat Marketing Technology (MarTech) tools do I need?
This is Bryan McCarter’s first article for Savvyeur. Everyone has this question. If you already have a go-to list of tools you...
Read MoreVision: Putting Your Passion into Words
As the leader of a startup or small business, you pour everything you have into building your business. It’s a full-time job...
Read MoreMission Critical: Why Startup Founders Must Understand Digital Marketing in 2021
You just started a company? Perfect – it’s time to go back to school. Here’s why: As a founder, you’re responsible for...
Read MoreThree Important Tips to Optimize Your E-Commerce Sales
E-Commerce sales in the US are predicted to hit $843 billion in 2021, according to emarketer.com. That significant growth is being accelerated...
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